Opt In Email List Marketing – How Much Is Too Much?

Just recently I have found myself on a lot of opt in email lists AGAIN. No matter how much I tell myself I’m going to stay off of them, it never fails that I fall for the next piece of free software that I just have to have or I just have to find out when the next great product launch is coming. Before I know it, I’m on an extra 10 email lists that I didn’t belong to yesterday.

If you’re not familiar with opt in email marketing, usually it entails you giving the list owner your name and email address in return for a free report or updates about a product. When you give the owner your name, you are giving them permission to send you emails in the future as well. You may have heard of the term permission marketing and this would be a good example of it in it’s purest form.

Many of these lists I have signed up for have given me some very useful information and update me when I need it, but there are other lists that I have found myself on that will send me up to 4 to 5 emails a DAY. If they were offering me some really great information or tips, I would really appreciate these emails. Instead, each and every email that I receive from these lists are trying to sell me something. Talk about abusing our relationship.

Obviously, since I run a blog about making money online, I am definitely not against it. However, I know that I am not the only person on these email lists and if these perpetual onslaughts of emails are irritating me, think about what a turn off they are to people that do not know about permission marketing or who are just starting out. These poor people don’t know any better and may buy everything that comes along in their inbox; this makes our entire industry look bad and if there are a lot of complaints it could open us up to more government scrutiny. Both you and I know that we don’t want that.

I do not run my own email list, but I would like to start one for this blog real soon. If you are just starting your own email list and you are tempted to send out 5 emails a day because that’s the way you will get rich, please at least offer something of value in those emails and don’t just try to sell something with everything you send out. Make a note of these bad examples and vow that you will never be that way. I can guarantee you, your list will grow and your readers will thank you by opening the emails that you send instead of just deleting them and asking to be removed.

Two lists that I have signed up for an never regretted are:

Bum Marketing Method
Niche A Day

I am off of my soapbox now. If you are the owner of a list that just sends out a bunch of crap, I hope you got the hint

I am curious to hear the opinions of others out that. Do you run a list? Do you agree or disagree with me?

Thank you for taking the time to visit and read my blog. If you choose to make a purchase through any of the links on this page I may be compensated by your purchase. I really appreciate your support and hope to see you back soon.

Originally posted 2010-05-20 07:13:32. Republished by Blog Post Promoter

Related posts:

1. Your Very Own Optin Email List With Mail Chimp
2. Do You Suffer From Internet Marketing ADD?
3. Did Squidoo Kill One Week Marketing?

One Response to “Opt In Email List Marketing – How Much Is Too Much?”

1. Ava Green says:

   August 12, 2010 at 8:23 pm

   Email marketing is quite effective in lead generation. i made a couple of affiliate sales by email marketing alone;’.